Privacy Policy

Last updated: June 15, 2024

Media Labs ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

Please read this Privacy Policy carefully. By accessing or using our website and services, you acknowledge that you have read, understood, and agree to be bound by all the terms outlined in this Privacy Policy. If you do not agree with our policies and practices, please do not use our website or services.

1. Information We Collect

We may collect several types of information from and about users of our website and services, including:

1.1 Personal Data

Personal Data refers to information that identifies you personally, such as:

• Contact information (name, email address, phone number, business address)
• Account credentials (username and password)
• Billing information (company details, payment methods)
• Communication data (when you contact us via phone, email, or contact forms)
• Profile information (job title, company, preferences)

1.2 Usage Data

We may also collect information about how you access and use our website and services, including:

• IP address and device information
• Browser type and version
• Operating system
• Pages visited and time spent
• Referring websites
• Click patterns and interaction data
• Campaign performance metrics (when using our advertising services)

1.3 Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities. These technologies help us analyze website traffic, personalize content, and improve user experience. The types of cookies we use include:

• Essential cookies: Required for the website to function properly
• Analytical/performance cookies: Help us analyze how visitors use our website
• Functionality cookies: Allow us to remember choices you make
• Targeting cookies: Record your visit to our website, pages visited, and links followed

2. How We Collect Information

We collect information through:

• Direct interactions: When you fill out forms, create an account, or communicate with us
• Automated technologies: Through cookies, server logs, and tracking technologies
• Third parties: From business partners, service providers, and public sources

3. How We Use Your Information

We may use the information we collect for various purposes, including:

• Providing, operating, and maintaining our website and services
• Improving, personalizing, and expanding our website and services
• Understanding how you use our website and services
• Developing new products, services, features, and functionality
• Communicating with you about updates, security alerts, and support
• Providing customer support and responding to inquiries
• Processing transactions and sending related information
• Sending marketing and promotional communications (with your consent)
• Ensuring the security and integrity of our website and services
• Complying with legal obligations
• Enforcing our terms, conditions, and policies

4. Legal Basis for Processing (for EEA, UK, and similar jurisdictions)

If you are from the European Economic Area (EEA), United Kingdom, or similar jurisdictions, our legal basis for collecting and using your personal information depends on the specific information and the context in which we collect it. Our legal bases for processing include:

• Consent: Where you have given us explicit consent
• Contractual necessity: To fulfill our contractual obligations to you
• Legal obligations: To comply with laws and regulations
• Legitimate interests: To operate our business and provide our services, as long as your rights don't override these interests

5. Disclosure of Your Information

We may share your information with:

• Service providers who perform services on our behalf
• Business partners with whom we jointly offer products or services
• Advertisers and advertising networks (in anonymized or aggregated form)
• Analytics providers who help us understand website usage
• Legal authorities when required by law or to protect our rights
• Potential buyers in the event of a merger, acquisition, or sale of assets

We may also disclose your information:

• To comply with legal obligations
• To protect and defend our rights and property
• To prevent or investigate possible wrongdoing
• To protect the personal safety of users or the public

6. Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. We determine the appropriate retention period based on:

• The amount, nature, and sensitivity of the data
• The potential risk of harm from unauthorized use or disclosure
• The purposes for which we process the data
• Legal requirements

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information from accidental loss, unauthorized access, use, alteration, and disclosure. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

8. International Data Transfers

Your information may be transferred to and processed in countries other than the one in which you reside. These countries may have different data protection laws. When we transfer your information to other countries, we take appropriate safeguards to ensure your information receives adequate protection.

9. Your Data Protection Rights

Depending on your location, you may have certain rights regarding your personal information, which may include:

• Access: Request access to your personal information
• Rectification: Request correction of inaccurate data
• Erasure: Request deletion of your personal information
• Restriction: Request restriction of processing
• Data portability: Request transfer of your data to another organization
• Objection: Object to processing of your personal information
• Withdraw consent: Withdraw consent where processing is based on consent
• Lodge a complaint: File a complaint with a supervisory authority

To exercise these rights, please contact us using the information provided in the "Contact Us" section.

10. Children's Privacy

Our website and services are not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information.

11. Third-Party Links and Services

Our website and services may contain links to third-party websites, services, or content. These third parties have separate and independent privacy policies. We have no responsibility or liability for the content and activities of these linked sites. We encourage you to review the privacy policies of any site you visit.

12. Changes to Our Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Media Labs
Email: sales@media-labs.io
Phone: +1 (607) 303-6097

Last Updated: June 15, 2024